I liked this game up until about four to six months ago. The game was fun to play, had some intuitive controls, and had graphics that I've never seen in another MMO.
However, it has turned into nothing but a money grab.
The devs have made absolutely abismal design choices, and have made no indication that they're going to stop. The most recent is Module 6, which was chocked full of awful surprises. It raised he level cap, but in order to get to it you were stripped of your epic/legendary gear that you JUST obtained through the last module released four months prior. On top of this, the new maps that you have to play through to get there are a massive grind, made from minimally reworked content. Endgame content was made virtually impossible, and was filled with bugs.
Back to the money grab though. Basically, what it comes down to, is that this game belongs to Cryptic Studios. They've made that abundantly clear. It doesn't belong to the players a single bit. ANY purchase you make belongs to them, and they have a right to change the parameters of that purchase at any time; for instance, the bags from the cash shop that WERE bound to your account were just changed to be bound to character on equip. Considering that your character, given they have an empty bag slot, will automatically put it on when you purchase it, this basically means that the bags are now bind-to-character-on-purchase.
Why would they make such a change? What does it fix? Well, I have the answer for you: It sells their bags. Or so they think. With this "patch," they released a bag with a few more slots on the cash shop.
Mind you, this patch was added AFTER a new dev acknowledged all the problems with their pre-alpha-quality module, and said that he would "work hard" to "fix the problems on hand." His first action was to fix almost nothing that anyone had complaints about, and try to score Cryptic some more cash.
This game is just too wildly inconsistant. Even purchases that I've made have been changed. I purchased the Bahamut Legacy pack off of the cash shop, because it came with a title, some costume weapons (or "transmutes" as they're called), and a companion. Up until recently, these weapons were reclaimable on any character multiple times, in case you wanted to get your free weapon change at any level. This is the case no longer. If you want your weapon to have the Bahamut style, you must now spend an excess of Astral Diamonds to transmute your new weapon into your old, crappy one.
Cryptic is not about customer convenience. They are about THEIR convenience, and nothing else. Any and all of their "convenience" items are slowly being made as inconvenient as humanly possible, given they aren't already. I wouldn't be surprised if account-wide mounts were made to be purchased on each individual character in an upcoming patch.
TL;DR, if you're going to spend your money on an MMO, don't spend it on a free one, and ESPECIALLY don't spend it on this one. I can't stress that enough. Any purchases you make will be nullified in some future patch. Go buy a subscription to WoW or something, it'll cost you less in the long run. And you can get all the mounts NWO ripped off of it for free with the full game.