Paint your victory in a battle royale and other colorful modes! POW POW: Dye it Up! is an immersive multiplayer family-friendly PvP game for VR.
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Early Access Game

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Note: This Early Access game is not complete and may or may not change further. If you are not excited to play this game in its current state, then you should wait to see if the game progresses further in development. Learn more

What the developers have to say:

Why Early Access?

“We wish to include the community into further development of our game, gather valuable feedback and make the best game possible. Also, this makes it possible for an independent studio to continue development on ‘POW POW’.”

Approximately how long will this game be in Early Access?

“We plan to release the full game within a year from the EA launch, but depending on the player feedback and the amount of content, it may take longer.”

How is the full version planned to differ from the Early Access version?

“We plan to expand the map, giving players an illusion of a small college with landmarks such as library, dining hall and others. With a larger map we plan to introduce more game modes, including Battle Royale. We wish to give players a robust character customization system with a cosmetic item marketplace, which will allow them to create any kind of avatar they could possibly imagine. The final version of the game will also include a much larger variety of weapons to choose from. And possibly things we don’t even know about, ideas planted within the community during Early Access.”

What is the current state of the Early Access version?

“Most of the core functions and mechanics have already been implemented. The standard ‘deathmatch’ and ‘team deathmatch’ (here called 'Splashmatch') modes are fully functional. The game requires a final touch, which in this case is completing the map and giving players more choices in both game modes and character customization. Feature wise the game is about 95% complete, but content wise it’s only about 30%.”

Will the game be priced differently during and after Early Access?

“As the game has not reached its full potential yet, we will charge a lower price with Early Access. This way we want to reward the players who wish to support us from the start. The price will increase with most major updates introduced to the game. Be smart and grab your fresh copy now!”

How are you planning on involving the Community in your development process?

“We wish to encourage and include the community in the development process. With EA launch we will also make our Discord server available to anyone who wishes to make any suggestions or introduce new ideas to the project. We promise to try and do our best to respond and take under consideration each and every suggestion our community will make and include in our game as many ideas as possible.”
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About This Game

Paintball is quite fun, and school is no fun… obviously! But what if you could turn the boring, gray college hallways into a color-filled labirynth of pure bliss?



Introducing POW POW: Dye it Up! - a PvP Battle Royale game. Grab your paintball gun to wreak havoc with your friends and relatives in the vast college school complex. It’s a great VR time for everyone regardless of their age! Play with your mom, dad, grandpa, or even your pet if you manage to make him grow thumbs and use the controller. Have top-quality family time by taking part in the non-violent colorful battles. Have we colored you interested?



Going back to college might be a difficult experience, but you can make it much more vivid with a paintball gun in your hands! POW POW: Dye it Up! has some nerve to paint the school with fun. The game offers a complete paintball zone-turned college full of classrooms, hallways, offices, and much more with a large gymnasium where you can run, hide and barricade yourself in. There’s also a lot of secrets to be found, and nooks and crannies to be explored. The whole school is at your disposal to play in one of four different game modes - It’s not just Battle Royale. Sometimes you just have to give that wedgie in ‘Capture the Panties’ mode or show off your new pillowcase in a ‘Pillow Fight’. Maybe you’d rather defend the ‘Blanket Fort’ or just play a round of good old fashioned Splashmatch? Or maybe chill in a student's lounge with your homies?



Fast-paced PvP Battle Royale experience is the name of the game, but the player who grabs the minigun might turn the tides of battle! Exploration is as important as 360° no-scope, as there’s a lot of paintball gear and weapons conveniently laying around the school - pistols, assault rifles, shotguns, grenades filled with paint, and even mysterious presents! Be quick so no one will grab your favorite weapon before you’ll manage to find it. And when you’re done with shooting, take out your pillow and throw it in the face of your friends like it's a pajama party. Immersion is the name of the game!



Paint yourself the way you want to be seen. Your school is your playground so play as anyone you want! Become a cowboy, a squirrel-person, or a businessman. The full game of POW POW: Dye it Up! will offer a robust character creator that will give players a chance to stand out in a crowd and express themselves with unique combinations of outfits and body types.

Game Features:

  • VR FUN FOR EVERYONE - non-violent VR action game for family enjoyment. Play with your moms, dads, or even grandparents!
  • VARIETY OF WEAPONS - pistol, shotgun, assault rifle, grenades, or even a minigun! Find the best gun and paint your way to victory. Wait, is he wielding a pillow?
  • SPECTRUM OF MODES - Battle Royale is only the beginning. Play good old-fashioned Splashmatch, defend the Blanket Fort, take part in Pillow Fight or… Capture The Panties?! What?
  • AVATAR CUSTOMIZATION - everyone has the right to play paintball, whether it’s a slim businessman or a fat cowboy cosplaying dude. Become who you want to be.

System Requirements

    Minimum:
    • OS *: Windows 7 / 8 / 10
    • Processor: Intel Core i5-4590 or AMD FX 8350 equivalent or greater
    • Memory: 8 GB RAM
    • Graphics: Geforce GTX 970 or AMD Radeon R9 290 equivalent or greater
    • DirectX: Version 11
    • VR Support: SteamVR
* Starting January 1st, 2024, the Steam Client will only support Windows 10 and later versions.
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