Startup Company is a business simulation sandbox game. You play as the CEO of a newly formed software company. Your job is to either complete client contracts to make money, or build your very own products.
Recent Reviews:
Mostly Positive (64) - 78% of the 64 user reviews in the last 30 days are positive.
All Reviews:
Mostly Positive (1,517) - 76% of the 1,517 user reviews for this game are positive.
Release Date:
Aug 11, 2017
Developer:
Publisher:

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Early Access Game

Get instant access and start playing; get involved with this game as it develops.

Note: This Early Access game is not complete and may or may not change further. If you are not excited to play this game in its current state, then you should wait to see if the game progresses further in development. Learn more

What the developers have to say:

Why Early Access?

“Startup Company is now stable and playable. We believe this is the perfect time to start inviting the community to help optimize existing features, polish the game balance and most importantly deciding what new features should be added.”

Approximately how long will this game be in Early Access?

“Until we all agree it's done. Probably less than 1 year.”

How is the full version planned to differ from the Early Access version?

“New features are constantly being added, but our current roadmap looks like this:

  • New employee type: Marketers (including marketing campaigns)
  • New employee type: Supporter (including support tickets)
  • Employees requiring raises and eventually switching to competitors
  • Random events
  • Improved sound effects
  • Achievements
  • Improved usability and tips/help
However we recommend only purchasing the game if you want to play it as it is right now.”

What is the current state of the Early Access version?

“The game is stable on all platforms and completely playable. Current content is providing up to 8 hours of playtime.

Please be aware that the game currently doesn't contain any tutorials.”

Will the game be priced differently during and after Early Access?

“We plan to gradually raise the price as we ship new content and features.”

How are you planning on involving the Community in your development process?

“Startup Company is already built by the community. From the beginning all development has been streamed on Twitch. Bugtracking is kept publicly available to everyone and new features has always been based on requests.

We will continue down this path and inviting Steam Early Access players to join the conversation.”
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Recent updates View all (43)

August 3

Devlog #24



Hi everyone,

Just finishing off another busy week (as always!). I was considering postponing this devlog, but I’m really eager to show you the new negotiation feature!

Beta 17 has really come together these last couple of weeks. The new features are in place and I’m now entering the test and balancing phase.

The devlog gives a sneak peek into what has been developed on the game over the past week. It is not a new release and is not available yet. New features are always released as official Beta releases.

Sales Executive: The Negotiation
Beta 17 introduces new revenue-based features, including Text Ads, Banner Ads and Video Ads. Adding any of these features to your product allows you to sell ad space on your product to generate revenue.

To sell this ad space, you need a Sales Executive to search for deals (just like the old contracts feature). Once a deal is found, you’ll have to do the negotiation. When dealing with a customer, it’s important to consider both their mood and the offers they submit. If a customer becomes too angry during the negotiation, they will simply leave in a huff. On the other hand, if you negotiate correctly, you can get much better deals, leading to higher revenue for your product.

The feature is very complicated so I won’t go into too much detail right now. If you’re worried about having to do the negotiation manually every time, I can assure you that this won’t be the case. Once a deal with a customer is in place, you can stick with the agreed price in the future.

“Contract Work” removed from Startup Company
Yes, you read that right. Contract work will not feature in Beta 17. Shortly after I released the feature, I had the feeling that it didn’t quite match my vision for Startup Company. After investors were introduced to the game, it became very clear that it was completely unrealistic that a company funded by investors would start doing contract work for other companies.

To be honest, I’m a bit fearful of the reactions to this. There is a large portion of my playerbase who are only generating revenue through contract work. Beta 17 will definitely be a huge change for them.

Updated Roadmap
I have updated the roadmap to match the latest progress. As it shows, Beta 17 is planned for release in two weeks. While this isn’t a guarantee, as we’ve still got a ton of work to do, I think it’s a realistic timeframe.


Do you have suggestions or ideas for the game? Check out our Conflux board.

Thanks for reading!

Best,
Jonas
14 comments Read more

July 27

Devlog #23



Hi everyone,

The last couple of weeks of coding have been quite intense. The new marketing and “revenue features” are really complex and take up many more lines of code than what I’ve been working on over the last year. Hopefully it will all be worth it! :-)

The devlog gives a sneak peek into what has been developed on the game over the past week. It is not a new release and is not available yet. New features are always released as official Beta releases.

Completion of the new marketing feature
I showed the “configuration” of new campaigns in last devlog. I put the final pieces together last week. The screenshot below shows the stats view for the campaign. You’re able to pause campaigns and change the daily budget on the fly. The “Create Report” button gives you insight into variables of the campaign so you can assess whether it is efficient, but not until you have reached 10% of the targeted audience.


New revenue-based features
This change is huge! Features are no longer just for increasing your “potential users”. They are now also for creating new revenue channels. You’ll be able to choose between Text Ads, Banner Ads, Video Ads and Subscriptions. Each one will take up one feature slot of your product.


Revenue from subscriptions
If you choose to add a “Subscriptions” feature to your product, you can offer specific features as a “premium” offering to your users. This means that your users will have to pay a monthly subscription in order to access the feature. The higher the monthly fee and the more features affected, the less happy your users will be. However, it will also increase your revenue. Balancing this out is hard. You generally need a very good product to get away with subscriptions.


Revenue from selling ads
Another way of generating revenue is adding banner/ad spaces to your product. Again, this is a feature you have to add that will take up one “feature slot”. Once added, your Sales Executives will be able to search for clients interested in running ads on your product.

Once a deal is accepted, you’ll have to schedule when the ad should be run. All “ad contracts” have a specific pay per 1000 impressions. This allows you to run the highest paid contracts when you get the most traffic (primarily weekends but depends on product type). I have only just started working on this feature this week, so what you see is very much a work in progress and will probably change!


Next week
I hope you all can see how massive these updates are. Beta 17 won’t be the biggest update, but I think it will feel like it.

Next week I’m going to continue working on the “Selling Ads” functionality. One thing that I’m very excited about is creating the new “negotiation mode” where you have to negotiate with clients about Ad Space pricing. It will be a bit like the current contract bidding, but much more advanced.

Do you have suggestions or ideas for the game? Check out our Conflux board.

I’m not 100% sure about next week’s devlog as these features take up a huge amount of time. I’ll let you know via Twitter and Discord if the devlog will be postponed.

Thanks for reading!

Best,
Jonas

12 comments Read more
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Reviews

“Startup Company is actually a pretty solid game!”
LIRIK

“Startup Company was a great game!”
GiantWaffle

About This Game

About the game

Startup Company is a business simulation sandbox game. You play as the CEO of a newly formed software company. With an empty bank account you are forced to complete client contracts, but as soon as you get enough money you will be able to start competing against the largest tech giants, building your very own products and services.

Startup Company includes:

* Build Mode: Design your very own office.
* Contract Work: Win contracts by competing on price and service.
* Crafting System: Merge components to create modules. Use modules to create products.
* Products: Build outstanding products by adding features, managing servers and running marketing campaigns.

Hiring

A great company is built by great people. Optimize your staff benefits and working conditions to attract the best employees.

Win Contracts

You'll be facing hundreds of available contracts, but not all of them will be good for your team. Work your way up and compete with the best in the industry to win the big contracts!

Develop, Merge, Repeat

That's right, even software needs a little piecing together!

No matter if you want to deliver contracts or build your own product you need components and modules. Use developers, designers and lead developers to produce what you need.

Startup Company includes a fully featured crafting/development system where you will be able to merge components into modules, servers or product features.

Release, Update and Expand

Creating successful products is all about making the right decisions. Implementing or upgrading the right features is what generates hype. Hype generates users and users generate money.

You'll have to constantly pay attention to your hype otherwise users will start to drift away from your product. Keeping the product under constant development and releasing new versions is key to success.

It's your sandbox, let your imagination run wild!

System Requirements

Windows
Mac OS X
SteamOS + Linux
    Minimum:
    • OS: Windows 7
    • Processor: 2 GHz Dual Core
    • Memory: 2 GB RAM
    • Graphics: Nvidia GeForce GTX 570 or similar
    • Storage: 200 MB available space
    Minimum:
    • OS: OS X 10.9
    • Processor: 2 GHz Dual Core
    • Memory: 2 GB RAM
    • Graphics: Nvidia GeForce GTX 570 or similar
    • Storage: 200 MB available space
    • Additional Notes: Only 64-bit
    Minimum:
    • OS: Ubuntu 12.04 and later
    • Processor: 2 GHz Dual Core
    • Memory: 2 GB RAM
    • Graphics: Nvidia GeForce GTX 570 or similar
    • Storage: 200 MB available space
    • Additional Notes: Only 64-bit. The game may be working on other distributions, but not guaranteed or supported.

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