About This Game

Battle through 30 years of digital agency history. Optimize sales and marketing, deliver projects, grow your team and outsmart your rivals. Fully simulated market and freely chosen path to success. Small team with high quality, agency group with subsidiaries, industry specialist, award collector, or M&A predator. You decide.

GAME MECHANICS

Four Eras, Four Completely Different Interfaces

Pitch & Pixel changes its entire UI with every era. Immersive environments including period-correct fonts, animations and matching sound effects.

Sales and Marketing Across 11 Channels

Newspaper ads, trade fairs, PR work, expert articles, sponsorships, radio spots, banner ads, SEA, SEO, conference keynotes and influencer deals. Each channel has its own lead-tier mix, a historical availability date and distinct ROI metrics. The trade press reports on your successes — and writes you down when you stumble.

Pitch System with Market Awareness

Successful sales and marketing don't win the deal yet. First you have to convince the potential client of your offering — and that happens in the pitch. But even the best and most famous agency can't charge moon prices: keep the market price in view and tune your pricing to stay profitable and competitive.

Real-Time Project Delivery

Accepted projects run day by day. You allocate hours across tasks, juggle deadlines and decide whether to sacrifice quality for volume. Solid delivery earns retainer contracts with recurring monthly revenue.

Team With Eight Roles

Sales, Account Manager, Developer, Designer, Marketer, Accountant, HR and Manager. Every employee has a skill rating from 1 to 10 and individual traits. Training pulls skills up but costs time and money. The beloved fruit basket keeps morale high.

Four Client Tiers and Reputation

Small client, mid-market, enterprise, corporation. As your agency grows and your reputation climbs, bigger clients reach out — more demanding, but with deeper pockets. Reputation grows through awards, marketing and clean work; it drops with scandals and botched projects.

Competitor Acquisitions and Subsidiaries

You can buy weaker competitors and absorb their staff and contracts into your agency — or keep them running as subsidiaries. Subsidiaries take their own contracts and process them autonomously. You set how much of their profit pays out as dividends; if they hit rough waters, you either bail them out or let them sink.

Character Traits With Trade-offs

Six founder traits to choose from: Perfectionist, Specialist, Salesperson, Networker, Strategist, Investor. Each brings bonuses and penalties — match your trait to your strategy.

Historically-Anchored Crisis Events

Dotcom Crash 2001, Financial Crisis 2008, COVID Pandemic 2020 and every storm in between. Will you ride the booms and survive the crises, or will the Dotcom Crash break you?

Mod System with Steam Workshop

SIMULATED MARKET AND COMPETITORS

AI competitors live alongside you in the market. They have their own staff, their own marketing budgets, their own skill profiles and their own strategies. They pitch against you, poach your best people, buy up rivals, go bankrupt or become industry legends. Every competitor is an agency in its own right, with its own behavior.

A personal rivalry crystallizes once you become successful enough. Rivals come at you again and again, and can be deliberately sabotaged or driven into insolvency.

Every run plays out differently. The number and orientation of competitors is randomized, as is market volume and growth.

DIFFICULTY AND CHALLENGE

Pitch & Pixel is not a casual tycoon. It won't shower you with bonus pop-ups in the first hour. It will let you go bankrupt in the second hour if you're not paying attention.

You don't need reflexes. You need strategy, patience, market instinct and the willingness to pay for your mistakes across multiple in-game years. Pitch & Pixel isn't a race against the clock. It respects your decisions.

Four Difficulty Levels

Story (Score ×0.6) for players who want to learn the system in peace. Standard (×1.0) is the recommended setting. Founder (×1.4) is for veterans, with more aggressive competitors and rivals starting with twice the cash. Ironman (×2.5) is the top tier: a single save, no reloading, significantly higher costs, harder AI and the highest score multiplier. Only flawless planning saves you from insolvency. Anyone who wins Ironman earns the achievement most players will never see.

Will your name be on the leaderboard at the end, or not?

AI Generated Content Disclosure

The developers describe how their game uses AI Generated Content like this:

Coding
Supported by anthropic Opus 4.6 & Opus 4.7

Music
13 era-specific tracks generated with Google Lyria · manually curated and mastered

Voice (Klammi)
Google Gemini TTS "Puck" · German · Opus 96 kbit/s WebM

Avatars & Images
Generated with DALL-E / Google Gemini Image · manually selected and background-removed

Mascot Videos (Klammi)
Google Veo 2.0 · Luma-Key + VP9-Alpha pipeline · 480×480 px

Logo & Branding
Generated with Google Gemini · background removed with rembg

Translation
Original content written in german, translated by Claude Sonett 4.6