Tech Executive Tycoon is a simulation, strategy, role playing game that places you in the seat of CEO and entrepreneur of your very own tech company. Can you take your company to the top with top of the line products? Can you command a world class group of employees?
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Release Date: Delayed: Releasing in 2017

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Available: Delayed: Releasing in 2017

 

Recent updates View all (54)

February 21

Studio Update - February 2017


Hello Everyone!

Today, I am once again providing a weekly update regarding the development of the game Tech Executive Tycoon. Testing is still ongoing and I want to discuss how we are approaching this phase of the development. Previously we discussed that we want to extend the testing to the backers of the game. That is still our current plan. So, if you have donated to this game in the past, we currently are planning to extend closed testing to you as you have extended your support and are clearly invested in the success of the game. Now, I cannot provide any dates for that testing phase, but yes we are indeed getting closer.

As it stands, the current testing will not be a quick process as we have learned before. The good news is that this time around, everything is exceptionally improved from the last time we arrived at this stage of development a little over a year before now. At that point, we ultimately decided to move on from that entire build of the game and start over from the ground up as we had learned some incredible lessons. We determined that from what we learned, we could deliver an even greater gameplay experience. I am very happy to say that this build of the game is what we were hoping that it would be. I can say that there will be no restarting from the ground up or even any steps backward. We are moving forward!

The testing phase is going very well, and as expected we are finding bugs, fixing code and even making improvements where we see the opportunity. We are crafting and fine tuning the gameplay at this point among other things. We are also finishing final assets and polishing the UI so that we can complete the gaming experience. I currently do not have any time tables for when this will be completed, however trust that we are working tirelessly and diligently to move forward.

With that said, I once again wish to thank everyone for their support and patience. We are attempting a very ambitious goal with this game and want to make sure that we do our very best to deliver that gaming experience that we envisioned a few years back.

Thank you and we’ll speak again in a couple weeks.

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January 10

Bi-Monthly Update 27


Hello Everyone and Happy 2017!

I hope that your new year has kicked off in a great way! We are already well into our 2017 schedule and have been working toward our goals without hesitation. Today will be our first update of the year, so I wanted to give more insight into the game and hopefully show off a bit of gameplay soon in relation to this week’s update content. As we finetune the AI, I want to discuss how the customer in the game will function.

To begin, we refine a lot of our processes over time as they are deemed necessary. Currently, at this stage of development, we are playtesting the different systems to make sure they both behave in a way that makes sense and most importantly—work in a logical fashion. This phase is entertaining as you get to see the Frankenstein come to life right in front of your eyes. For this example, I am referring to how the customers in the game behave. For all the customers in the game, we have an algorithm that simulates their decision making as it pertains to evaluating product options to making the final purchase decision.

Each customer has a profile that they fall into. I wish to share some of how this works for you, to help you get an idea of how they make their decisions. As in the real world, we make purchasing decisions for a variety of reasons. In many ways, we are subject to the products we know about. If we haven’t heard of a product, we most likely won’t go to the store looking for that product, but instead looking to purchase a product we have either read about, researched, or maybe seen a commercial regarding. Typically, unless you are very enthusiastic and engaged in the industry for the product in which you are about to purchase, you tend to be subject to the information you already have about the product or a small group of mainstream competing products.

Well, we attempted to capture this dynamic in the game. Every customer as mentioned has a profile, and those profiles are as follows. There are two tiers of customer groupings.

First Tier

High Wealth, Middle Wealth, and Low Wealth customer grouping. As you can expect, the different groups have different product pricing tolerances. However, this is not the only purpose for this grouping. The different wealth level customers tend to have their ears to slightly different marketing outlets, so that marketing to them will require more of a focus on those outlets if you wish to reach their awareness regarding your products.

High wealth customers are less tolerant of certain things once they have purchased your product. High wealth customers, like most others wish to own the best of the best in performance and quality as well as the best service and support. Anything less than this tends to result in dissatisfaction. As in real life, just because they can spend top dollar, doesn’t mean they want to spend top dollar. If a product serves their need and is less costly, they will go for it. So, for those hoping to raise prices past the ceiling for a top of the line product to maximize profits might want to reconsider. Customers purchase products that makes sense and fit within their evaluated value and quality guidelines. You can price yourself right out of consideration in this game if the competition is there (and it will be).

Company reputation will also play an important part with this grouping. Companies who have tarnished reputations tend to be avoided by certain wealth groups. There are times when this may not be the case, however often, a great reputation along with a great product is a great recipe for becoming a household name for any of the groups.

Second Tier

Enthusiast, Standard and Casual customer groupings. For this grouping, there are different industry passion levels. Although self-explanatory, enthusiasts are very passionate to the point of researching and staying up to date on all things related to their favorite product types. Standard customers are those who tend to buy more on impulse or driven interest (marketing). Casual customers are harder to reach. They tend to buy only when the hype and buzz is very high for a product or group of products. When everyone else has it, that is when these customers decide that it might be a good time to own it as well. Word of mouth tends to impact these customers more. So, securing a loyal fan base can help reach this group when your marketing budget is not substantial.

Each group has different things that they desire over others when making a purchase. For example, each product will have a performance score which grades how well it does what it is designed to do. The next score is the product’s quality which encompasses its durability, user friendliness and customizability.

Durability – The products life expectancy and its tendency to break down and require repairs

User Friendliness – How easy is it to use and operate right out of the box

Customizability – Can the product be modified and tinkered with in a way that provides a sense of personalized ownership and operation. Enthusiasts tend to want the best but also the ability to make it “special” and unique to themselves.

These all combine to bring about the products quality. However, the different groups interpret these scores and attributes in different ways. So, in this case, the enthusiast tends to be more concerned with customizing and personalizing their products to fit their imaginative needs. Standard customers care most about how long the product will last (durability), as casual customers care most about how easy the product is to use, then how durable it is. Remember they all care about each quality, yet they are more concerned with one over another in different ways for different products.

So here is a basic list of the customer groupings together with basic profiles:

High Wealth Enthusiastic Group
High Wealth Standard Group
High Wealth Casual Group

Middle Wealth Enthusiastic Group
Middle Wealth Standard Group
Middle Wealth Casual Group

Low Wealth Enthusiast Group
Low Wealth Standard Group
Low Wealth Casual Group

These groups fill each city in the game and there are a ton of them. So, as you can see the complexity is definitely present in the customer logic and this is only the surface. They will view each product and compare them to each other and make the best choice for their desires. This makes marketing a very key aspect of your company’s operation. If the customers have no idea about your product, then they cannot consider it when making a purchase.

When the game releases, the plan is to release a mini-guide to get you started if you find the mechanics challenging. This game is a pure strategy game at heart and will cause you to think things through when creating products, but more importantly, cause you to think about how you will manage the product and your company after the products have been created. Follow-through.

Thanks for reading this update and I look forward to sharing more with you as we ramp up to testing and release.

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About This Game

TECH EXECUTIVE TYCOON is a business management Simulation/Strategy game that puts you in the role of the CEO of a tech company. You start off small and must build your way to be a Tech Tycoon! Can you build this company into a Tech Giant? Develop Hardware that will wow your customers and make their lives easier. Build custom devices, peripherals and products that will make your competitors envy you and simultaneously worship you! You will make decisions on many things that will have far reaching effects and either drive you to success or failure! Do you think you're ready for the challenge?

FEATURES:

  • SIMULATION

    The game is a simulation of running your own tech corporation. You start from humble beginnings to rise to the top of the corporate food chain!

  • STRATEGY

    The game challenges you at every corner. How well do you manage your employees? How well do you manage the creation of products and services? Can you handle the unexpected disaster? things like damaged products, late shipments, short deadlines... This will make your success that much sweeter!

    You will have to decide which subindustry to start with and how to expand. Do you want to stick with the gaming industry and become a game publishing giant or do you want to branch out into cell phones and tablets or maybe computers? The choice will be yours to make!

  • ROLE PLAYING

    You will upgrade yourself as well as your employees, processes, equipment, offices and so on... The RPG elements are present and accounted for. If you love starting from scratch and building up a masterpiece, then this is the game for you!

System Requirements

Windows
Mac OS X
SteamOS + Linux
    Minimum:
    • OS: Windows XP Service Pack 2
    • Processor: 1 GHz or faster
    • Memory: 512 MB RAM
    • Graphics: nVidia GeForce 8800 GT or greater
    • DirectX: Version 9.0
    • Storage: 2 GB available space
    • Additional Notes: These requirements are likely to change by release
    Recommended:
    • OS: Windows 7 and above
    • Processor: Quad Core or above
    • Memory: 8 GB RAM
    • Graphics: nVidia GeForce 570 or greater
    • DirectX: Version 11
    • Network: Broadband Internet connection
    • Storage: 5 GB available space
    • Additional Notes: These requirements are likely to change by release
    Minimum:
    • Additional Notes: To be determined
    Recommended:
    • Additional Notes: To be determined
    Minimum:
    • OS: Ubuntu 12.04/13.04, Linux Mint 14 & 15 (64-bit only)
    • Processor: 64-bit Dual Core better
    • Memory: 512 MB RAM
    • Graphics: Shader 3.0 / Open GL 3.0+
    • Network: Broadband Internet connection
    • Storage: 2 GB available space
    • Additional Notes: These requirements are likely to change by release
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