Left 4 Dead Photo Contest Concludes With Game Launch
Valve, creators of best-selling game franchises (Half-Life, Portal, Team Fortress, and Counter-Strike) and leading technologies (Steam and Source), today announced the winner of its zombie photo contest that ties into the $10 million marketing campaign for its Xbox 360 and PC thriller, Left 4 Dead, which is shipping to retailers worldwide this week.
The contest challenged gamers to take a creative photograph of themselves in front of one of the outdoor media placements in London, New York, Boston, Chicago, Los Angeles, Seattle and the San Francisco Bay Area. The top 25 entrants won a free copy of Left 4 Dead, and the overall winner will receive a new gaming PC from AMD.
Left 4 Dead is the new survival action game from Valve that blends the social entertainment experience of multiplayer games such as Counter-Strike and Team Fortress with the dramatic, narrative experience made popular in single player action game classics such as the Half-Life series of games. Playable in single player, co-operative, and multiplayer modes, Left 4 Dead is one of the most anticipated releases of 2008 and winner of numerous pre-launch awards, including Best of E3 from multiple outlets.
The outdoor media portion of Left 4 Dead's $10 million dollar marketing campaign was done in collaboration between Valve and Seattle-based Gibson Media.
Left 4 Dead is available now in North America for the Xbox 360 and PC, and launches around the world on Friday, November 21. For more information and view the nearly 200 photos entered into the contest, please visit www.l4d.com.