At its best, this is a hot seat choose-your-own-adventure for at least 2 players that can run as short as 15 minutes per session. It's also an easy game to share with friends or partners that don't normally play games (but you may wonna screen it a few times before you play it with younger children, there is some darker content there). It has funny and bleak moments, good writing, cute images, beautiful music, and it's good at what it sets out to do: It crates an interesting scaffold for player driven stories, and plays DM at the decision making moments. Which also means that most of the enjoyment comes from what you put into it.
Because your characters start off as completely blank canvases, the fun will be very short-lived if you are just trying to "win". Instead pick a backstory or at least an archetype for them, and invest them with some motivations. This further serves to make the (moderate) amount of content feel much more expansive. There are frequent skill checks dictating the outcome of choices and events, but the developers have managed to allow for some entertaining "arbitrary" results, where the game succesfully imitates a sometimes benevolent and sometimes evil DM punishing or rewarding the players and pushing the game in different directions.
And yes, there are many branching and converging paths with fun (or horrid) unexpected results down the line, but even within an hour of playing you will start running into repetitions. Which matters little if you are playing with friends and roleplaying different characters, but will probably become boring fast for one person playing alone.
In short, if you're with a friend trying to decide what to do for the evening, and if you like a bit of roleplaying, this is a good (and much cheaper) alternative to going out for a movie. We thoroughly enjoyed ourselves, and plan to invite more friends to accidentally poison the town's water system with mutating substances, teach the king how to satisfy the queen and become addicted to strength poisons, all before the Yawhg arrives.